Legal

Terms of Service

Effective Date: 15 April 2026  ·  Last Updated: 15 April 2026  ·  Governing Law: United Arab Emirates

These Terms govern your use of PropDirect, an AI-powered property marketplace for the UAE. PropDirect operates as a technology platform and marketplace — not as a real estate broker, financial adviser, legal adviser, or mortgage lender.

These Terms of Service (“Terms”) govern your access to and use of the PropDirect platform, website, and services operated by PropDirect FZ-LLC (“PropDirect”, “we”, “our”, or “us”), incorporated in the United Arab Emirates. By accessing or using PropDirect, you agree to be bound by these Terms. If you do not agree, you must not use the platform.

1. About PropDirect

PropDirect is an AI-powered property marketplace operating in the UAE. We provide a technology platform that connects property buyers, sellers, developers, RERA-licensed agents, landlords, and tenants. PropDirect operates as a marketplace and technology provider — not as a real estate broker, financial adviser, legal adviser, or mortgage lender.

2. Eligibility

To use PropDirect you must:

3. User Roles & Accounts

PropDirect serves the following user categories:

4. Platform Services

PropDirect provides the following services:

5. Fees & Payments

S1 — Direct Listing
Developer or owner lists direct. Buyer pays AED 0.
1.5% of sale price
S2 — Agent Referral
Seller uses a RERA agent. Agent keeps their 2%.
20–30% referral from agent
S3 — Agent Subscription
RERA agent platform access. Monthly SaaS plan.
AED 500–2,500/month
S4 — Mortgage Referral
Open Banking mortgage placement. Paid by lender, not buyer.
0.5% of loan value
S5 — STR & Rental Management
Holiday home and long-term rental management.
8% STR  /  4% long-term
S6 — B2B Data API
AVM, DLD data and market intelligence for banks and PropTech.
AED 1,500–3,000/month
S7 — Premium & Commercial
Hotels, commercial and NRI buyer services.
Variable per deal

All fees are exclusive of UAE Value Added Tax (VAT) at 5% where applicable. PropDirect reserves the right to amend its fee structure with 30 days’ notice to registered users. Agent subscriptions are non-refundable once the billing period has commenced.

6. Listing Standards & Prohibited Content

All listings on PropDirect must:

PropDirect reserves the right to remove any listing that violates these standards without notice and without liability.

7. KYC, AML & Regulatory Compliance

All users completing transactions are subject to mandatory KYC and AML screening in accordance with UAE Federal Decree-Law No. 20 of 2018 on Anti-Money Laundering. By using PropDirect, you:

PropDirect reserves the right to suspend or terminate accounts where KYC/AML checks cannot be completed satisfactorily.

8. AI Services & Disclaimers

PropDirect’s AI-powered features — including AVM valuations, investment scoring, mortgage pre-qualification, offer strategy, and Golden Visa eligibility calculations — are provided for informational and decision-support purposes only. They do not constitute:

AI valuations carry a stated confidence level (currently 94%) but are not a substitute for a professional RICS valuation. Users should obtain independent professional advice before completing any transaction.

9. Intellectual Property

All content, technology, software, AI models, branding, and data on PropDirect are the intellectual property of PropDirect FZ-LLC or its licensors. You may not copy, reproduce, distribute, or create derivative works from any PropDirect content without our prior written consent. Property listing content submitted by users remains the property of the submitting party, but by listing on PropDirect you grant us a non-exclusive licence to display and promote that content on the platform.

10. Limitation of Liability

To the maximum extent permitted by UAE law, PropDirect shall not be liable for:

PropDirect’s total aggregate liability to any user shall not exceed the fees paid by that user to PropDirect in the 12 months preceding the claim.

11. Indemnification

You agree to indemnify and hold harmless PropDirect FZ-LLC, its officers, directors, employees, and agents from any claims, damages, losses, or expenses (including legal fees) arising from your use of the platform, your breach of these Terms, or your violation of any applicable law.

12. Termination

PropDirect reserves the right to suspend or terminate your access at any time, with or without notice, if you breach these Terms, fail KYC/AML screening, violate RERA standards, or engage in conduct that is fraudulent, harmful, or unlawful. Upon termination, your right to use the platform ceases immediately. Obligations that by their nature should survive termination (including fees owed, confidentiality, and dispute resolution) shall continue.

13. Governing Law & Dispute Resolution

These Terms are governed by the laws of the United Arab Emirates. Any disputes arising under these Terms shall first be subject to good-faith negotiation between the parties. If unresolved within 30 days, disputes shall be referred to the courts of the Emirate of Dubai, UAE, which shall have exclusive jurisdiction.

14. Amendments

PropDirect may update these Terms at any time. We will notify registered users of material changes with at least 14 days’ notice via email or platform notification. Continued use of the platform after the effective date constitutes your acceptance of the updated Terms.

15. Contact

PropDirect FZ-LLC
Dubai, United Arab Emirates
Email: cloud@propdirect.ae
WhatsApp: +971 55 513 0651